A fund must not include misleading statements in its sales communications about the ESG performance of the fund. Examples of such sales communications may include those that:
- make inaccurate claims about the fund’s ESG performance or results;
- make inaccurate claims about the existence of a direct causal link between the fund’s investment strategies and ESG performance or results; or
- manipulate elements of disclosure to present the fund’s ESG performance or results in a positive light, such as cherry-picking data.